Online box office

Sell tickets online for your theatre

Your own box office on your own website: customers pick their seats, pay by card and get their tickets instantly. One monthly subscription, with a customer-paid 3.5% + 30p fee per order when TheatreOps Pro collects the sale.

Customer choosing seats and paying for theatre tickets online

Start selling in four steps

  1. 01

    Create your event

    Add the show, its dates and times, and a poster. Generate a whole run of performances in one go.

  2. 02

    Choose your seats and prices

    Use a reserved seating plan with price bands, or sell unreserved tickets.

  3. 03

    Put it on sale

    Test bookings privately first, then switch the run on sale when you're ready.

  4. 04

    Share your booking link

    Customers book on your own website or your own domain, on any phone or computer.

What your customers get

Customers pick their own seats

An interactive seating plan shows what's free in real time.

Clear payment arrangements

Customers pay by card at checkout and their booking is confirmed once payment goes through.

Promo codes, vouchers and comps

Offer discounts, sell gift vouchers and issue complimentary tickets.

Instant e-tickets

Tickets with a QR code for every seat arrive by email straight away.

Scan at the door

Staff check customers in from a phone, one seat or a whole party at once.

Your brand, your domain

The box office carries your name, colours and web address.

Questions about selling tickets online

How do I sell tickets online for my theatre?

Create your event, set up a seating plan and prices, test a booking, then put your performances on sale and share the booking link on your website, emails and social media.

Do you charge a fee per ticket?

The subscription covers all features. If TheatreOps Pro collects ticket sales, customers pay 3.5% of discounted ticket value + 30p per order. Free and fully voucher-paid orders have no fee, and donations are excluded. Own-account arrangements require verified setup; card processing charges still apply.

Can I sell reserved seats as well as unreserved tickets?

Yes. You can build a seating plan with price bands, and customers choose their exact seats when they book.

Can I sell tickets on my own website?

Yes. You can run a full venue website on your own domain, or add just the What's On listings and booking to the site you already have.